L01 Unit 30 Advertisement Production for L01
- Understanding how Advertising appeals and attracts
LO: To understand how ads satisfies needs
- structure and techs
- Codes and conventions
- Targets social groups in different ways
Today we started the new project, Unit 30 Advertising. We had a general discussion to start of with about adverts and different types. It was a good introduction to what we are doing for this project and opened my mind up more about how the advertising industry works. After looking at different forms of advertising, we then looked at Abraham Maslow and his Hierachy Of Needs. We only touched on this topic as we are doing this properly next week. We looked at the basic needs. I enjoyed this lesson as I have never heard of Maslow so it was interesting to learn about someone new.
 |
| Notes I made in the advertisement discussion. This was just a startup activity to get us thinking about where we see different adverts and the target audience etc. |
